Ho tloha kajeno, linatla tsa theknoloji Apple, Alphabet, Meta, Amazon, Microsoft, le ByteDance, tse khethiloeng e le balebeli ba liheke ke Khomishene ea Europe ka Loetse 2023, ba tlameha ho latela litlamo tsohle tse boletsoeng ho Digital Markets Act.DMA). DMA, e etselitsoeng ho ntlafatsa tlholisano le toka limmarakeng tsa dijithale ka har'a EU, e hlahisa melaoana e mecha bakeng sa lits'ebeletso tsa bohlokoa tsa sethala joalo ka lienjineri tsa patlo, limmaraka tsa marang-rang, mabenkele a li-app, papatso ea inthaneteng le melaetsa. Melao ena e ikemiselitse ho matlafatsa likhoebo tsa Europe le bareki ka litokelo tse ncha.
Balebeli ba liheke ba ntse ba leka ka matla mehato ea ho ikamahanya le DMA pele ho nako e behiloeng, ba kopa maikutlo ho tsoa ho mekha e kantle. Ho sebetsa hang-hang, balebeli ba liheke ba tlameha ho bontša hore ba lumellana le DMA le ho qaqisa mehato e nkiloeng litlalehong tsa ho latela melao. Litlaleho tsena, tse fumanehang ho sechaba leqepheng la marang-rang la DMA le inehetseng la Khomishene, le tsona li hloka hore balebeli ba liheke ba fane ka litlhaloso tse hlahlobiloeng ka boikemelo tsa mekhoa ea profil ea bareki, hammoho le litlaleho tseo e seng makunutu.
Khomishene e tla hlahloba ka hloko ditlaleho tsa boikamahanyo ho lekola bokgoni ba mehato e kenngwa tshebetsong ho fihlella maikemisetso a DMA. Tekolo ena e tla shebana le maikutlo a tsoang ho bankakarolo, ho kenyeletsoa le lintlha tse arolelanoang nakong ea lithupelo tsa ho latela melao moo balebeli ba liheke ba hlahisang maano a bona.
Motlatsi oa Mopresidente oa Phethahatso Margrethe Vestager, ea okametseng leano la tlhōlisano, o ile a hatisa phello ea phetoho ea DMA limmarakeng tsa marang-rang. O totobalitse karolo ea Molao ho khothaletseng ho buleha le tlholisano bakeng sa likhoebo tse nyane ha a ntse a fa bareki khetho e theko e tlaase. Vestager o bontšitse kholiseho molemong oa DMA oa ho bopa bocha mebaraka ea dijithale molemong oa bankakarolo le basebelisi bohle ba Europe.
Mokomishinara Thierry Breton, ea ikarabellang bakeng sa Maraka oa ka Hare, o hatelletse bohlokoa ba kajeno e le mohato oa bohlokoa bakeng sa boemo ba Europe ba dijithale. Breton o hatelletse boitlamo bo thata ba DMA le mekhoa ea ts'ebetso, ho kenyeletsoa le likotlo bakeng sa ho se ikobele. O hlokometse liphetoho tse ntle 'marakeng, joalo ka ho hlaha ha mabenkele a mang a lisebelisoa le taolo e ntlafalitsoeng ea basebelisi holim'a data, a re liphetoho tsena li bakoa ke lipuisano tse tsoelang pele le balebeli ba liheke. Breton o ile a lemosa ka likotlo tse matla, ho kenyelletsa le monyetla oa ho qhaqha lik'hamphani tse sa lumellaneng le molao, ho hatisa boitlamo ba Komisi ba ho boloka melao-motheo ea DMA.
Ho kenngwa tshebetsong ha DMA ho bontsha nako ya bohlokwa taolong ya mebaraka ya dijithale, e leng sesupo sa boikitlaetso bo kopanetsweng ba ho kgothaletsa tlhodisano, toka, le matlafatso ya basebedisi ka hara naha. European digital ecosystem.
