Webusaiti ya okonda mabuku: Kuwona dziko la mabuku pa intaneti

by Shubhangi Shah

Amazon, msonkhano wapadziko lonse wa madola mabiliyoni ambiri omwe tsopano akugwira ntchito ndi e-commerce, cloud computing, stream services ndi luntha lochita kupanga, anayamba mu 1994 monga msika wa intaneti wa mabuku. Ngakhale Jeff Bezos sanali woyamba kukhazikitsa msika wamabuku pa intaneti, sikungakhale kukokomeza kunena kuti adathandizira kugula mabuku m'manja mwa munthu aliyense padziko lapansi. Zaka makumi atatu kuchokera pamenepo, luso lazopangapanga lakhala likutanthauzira, kumlingo waukulu, momwe mabuku amasindikizidwira, kugulitsidwa, kugulidwa, ngakhale kuwerenga. Ngakhale kuti tinathetsa mbali zimenezi, kupeza mabuku atsopano n’kovutabe.

Ogulitsa kwambiri ali paliponse, komanso mabuku a anthu otchuka. Komabe, kufufuza maudindo ndi olemba atsopano komanso osadziwika bwino kungamve ngati kupeza singano mu udzu. Zikuwoneka kuti palibe zochitika zapaintaneti zomwe zingalowe m'malo mwa laibulale kapena malo osungiramo mabuku momwe munthu angatembenuzire masamba amutu omwe akuwoneka osangalatsa kusiya omwe amawakonda. Tsopano musati mulakwitse, pali malingaliro ndi ndemanga zambiri zomwe zimapezeka pazama TV ndi m'manyuzipepala, koma kuchuluka kwake kumatha kukhala kochulukirapo. Zikadakhala kuti padali china chake chosefa phokoso ndi kutithandiza kupeza mabuku omwe tingawakonde.

Monga momwe pali kusiyana, pali makampani omwe amayesetsa kudzaza. Yaposachedwa kwambiri ndi Tertulia, yomwe kwenikweni imatanthawuza kusonkhana komwe kumakhala ndi zolemba kapena zaluso, makamaka ku Iberia kapena Latin America.

Kutengera tanthauzo lake, kampaniyo ikufotokoza za pulogalamuyi kuti: "motengera ma salons osakhazikika ('tertulias') am'malo odyera ku Spain ndi mabala, Tertulia ndi njira yatsopano yopezera mabuku kudzera pazokambirana zonse zolimbikitsa komanso zopatsa chidwi zomwe amalimbikitsa". "Tertulia imapereka malingaliro a m'mabuku ndi nkhani zamabuku kuchokera pazama TV, ma podcasts, ndi intaneti, zonse mu pulogalamu imodzi," ikutero patsamba lake. M'mawu osavuta, pulogalamuyi imagwiritsa ntchito chatekinoloje kuphatikizira malingaliro a mabuku ndi zokambirana pamapulatifomu, monga malo ochezera a pa Intaneti, ma podcasts, nkhani zankhani, ndi zina zambiri, kuti apereke malingaliro awo malinga ndi zomwe wogwiritsa ntchito amakonda. Osati zokhazo, ogwiritsa ntchito amathanso kuyitanitsa mabuku pa pulogalamuyi. Pakadali pano, zolembera zamapepala ndi zolimba zolimba zilipo, ndipo kampaniyo ikukonzekera kugulitsa ma e-mabuku ndi ma audiobook m'miyezi ikubwerayi, New York Times idatero. Pulogalamuyi yakhazikitsidwa posachedwa ndipo ikupezeka pa Apple app store ku United States. Ntchitozi zikuyenera kupezeka ku India.

Tertulia ndiye nsanja yaposachedwa kwambiri koma si yokhayo yopezera mabuku yomwe ilipo. Bookfinity ndi tsamba lomwe limabwera ndi zovomerezeka zamabuku kutengera mafunso omwe mumadzaza. Kuyambira ndi dzina losavuta komanso jenda, imakufunsani kuti 'muweruze buku ndi chivundikiro chake'. Ayi, osati njira yongopeka chabe koma mwa kusankha pakati pa zikuto za bukhu zomwe zimawonekera pazenera, zomwe mumapeza kuti ndizosangalatsa kwambiri. Mumayankha mafunso ena okhudza inu kuti tsambalo libwere ndi malingaliro.

Ndiye pali pulogalamu ya Cooper, malo ochezera a pa Intaneti kwa okonda mabuku, omwe mtundu wawo wa beta unatulutsidwa posachedwapa pa iOS ku United States. Pulogalamuyi imabweretsa owerenga ndi olemba pa nsanja yomweyi kuyesetsa kuti pakhale mgwirizano pakati pa awiriwa. Mwachiwonekere, chingathandize olemba atsopano ndi osadziwika bwino kupeza omvera ndi owerenga kupeza mabuku atsopano ndi osadziwika.

Izi ndi zatsopano, koma Goodreads akadali akale kwambiri mgululi. Yakhazikitsidwa mu 2006 ndipo idagulidwa ndi Amazon mu 2013, imakhala ndi laibulale yomwe imakulolani kuti muwerenge zomwe mwawerenga. Mutha kutumizanso ndemanga ndikupangira mabuku kwa anzanu.

Ntchito ina ndi Litsy, yomwe ikuwoneka ngati mtanda pakati pa Goodreads ndi Instagram. Pa izo, mutha kugawana zomwe mukuganiza, zomwe mumakonda, kapena zomwe simukonda za buku. Gulu la anthu okonda mabuku amitundumitundu, lingathandize anzanu kudziwa zomwe awerenganso potengera malingaliro awo akuchokera kodalirika.

Malingaliro onsewa akuwoneka abwino. Komabe, funso likupitilirabe ngati mapulogalamu ali njira yothetsera vuto lopezeka pa intaneti. Osati kuti pali kusowa kwa chidziwitso pa intaneti, koma kukadali kochepa pakugwiritsa ntchito sieving kudzera m'mabuku kumalo osungiramo mabuku. Nkhani ina apa ndi kuthamangira m’maganizo. Ngakhale kuyang'ana m'mabuku kumalo osungiramo mabuku kapena ku laibulale kungakhale kokhazika mtima pansi kukuthandizani kuti muchepe, zomwezo sizingagwire ntchito pazochitika zapaintaneti, zomwe zimakupatsirani chidziwitso chambiri nthawi imodzi, ndikukuvutitsani. Kodi pulogalamu yomwe imasefa zonsezo ndikufika pofika singakhale yabwino? Kapena, titha kuyesa kukhala m'dziko lanyama kwambiri. Bwino? Mwina.