Kubva nhasi, hofori dzetekinoroji Apple, Alphabet, Meta, Amazon, Microsoft, uye ByteDance, vanozivikanwa sevarindi vemikova neEuropean Commission munaGunyana 2023, vanofanirwa kutevedzera zvese zvisungo zvakatsanangurwa muDigital Markets Act.DMA) Iyo DMA, yakagadzirirwa kusimudzira makwikwi uye kurongeka mumisika yedhijitari mukati meEU, inounza mirau mitsva yemasevhisi akakosha epuratifomu seinjini dzekutsvaga, misika yepamhepo, zvitoro zveapp, kushambadza pamhepo, uye kutumira mameseji. Iyi mitemo ine chinangwa chekupa simba mabhizinesi eEurope nevatengi vane kodzero itsva.
Vachengeti vemagedhi vanga vachizama kuyedza matanho ekuenderana neDMA nguva yekupedzisira isati yasvika, vachikumbira mhinduro kubva kumapato ekunze. Zvinoshanda nekukasira, varindi vemikova vanofanirwa kuratidza kutevedzera kwavo DMA uye kudonongodza matanho anotorwa mumishumo yekuteerera. Mishumo iyi, inowanikwa kune veruzhinji pawebhusaiti yeKomisheni yakatsaurirwa yeDMA, inodawo varindi vemikova kuti vape vakazvimiririra tsananguro dzakaongororwa dzehunyanzvi hwekunyoreswa kwevatengi, pamwe chete neshanduro dzisina kuvanzika dzemishumo.
Komisheni ichaongorora zvine hungwaru mishumo yekutevedzwa kuti ione kushanda kwematanho akaitwa mukuzadzisa zvinangwa zveDMA. Ongororo iyi ichatarisa mhinduro kubva kune vanobatanidzwa, kusanganisira ruzivo rwakagovaniswa panguva yemisangano yekutevedzera apo vachengeti vemagedhi vanopa mazano avo.
Mutevedzeri weMutungamiriri Mukuru Margrethe Vestager, achitarisira mutemo wemakwikwi, akasimbisa shanduko yeDMA pamisika yepamhepo. Akasimbisa basa reMutemo mukusimudzira kuvhurika uye kukwikwidza kumabhizinesi madiki uku achipa vatengi sarudzo dzinodhura. Vestager yakaratidza chivimbo mukukwanisa kweDMA kugadziridza madhijitari emusika wedhijitari kubatsira vatori vechikamu vekuEurope nevashandisi.
Komisheni Thierry Breton, anoona nezveMusika Wemukati, akasimbisa kukosha kwanhasi sechiitiko chakakosha kuEuropean digital landscape. Breton akasimbisa zvisungo zvakaomesesa zveDMA uye nzira dzekusimbisa, kusanganisira zvirango zvekusatevedzera. Akacherekedza shanduko yakanaka mumusika, sekubuda kwezvimwe zvitoro zvemaapplication uye nekusimudzira kutonga kwemushandisi pamusoro pe data, zvichipa shanduko idzi kunhaurirano dzirikuitika nevachengeti vemagedhi. Breton akanyevera nezvezvirango zvakakomba, kusanganisira mukana wekuputsa makambani asingateveri, achisimbisa kuzvipira kweKomisheni kutsigira zviga zveDMA.
Kuitwa kweDMA kunomiririra nguva yakakosha mukudzorwa kwemisika yedhijitari, zvichiratidza kuedza kwakabatana kusimudzira makwikwi, kururamisira, uye kugoneswa kwevashandisi mukati me. European digital ecosystem.
